Oakley Rae Net Worth: With over 17 million TikTok followers and billions of video views, Oakley Rae has become one of the biggest rising stars on the platform. But how much is the viral content creator actually worth?
Oakley Rae’s net worth may surprise you. While an exact number is hard to pin down, estimates put her total net worth between $500,000 to $1 million.
For a social media star in her early 20s, Oakley Rae is doing quite well for herself financially. Let’s take a deep dive into where her income comes from and how she built her fortune.
- 1 Oakley Rae Net Worth Breakdown
- 2 Her Early Beginnings on Musical.ly
- 3 Switching to TikTok and Finding Viral Fame
- 4 Collaborating with Big Brands in the Early 2020s
- 5 What’s Oakley Rae’s Net Worth in 2023?
- 6 Breaking Down Oakley Rae’s Income Sources
- 7 Oakley Rae’s Net Worth Compared to Other TikTok Stars
- 8 Frequently Asked Questions About Oakley Rae’s Net Worth
- 9 The Future Looks Bright for Oakley Rae
Oakley Rae Net Worth Breakdown
Oakley Rae’s net worth comes from various streams of income:
- TikTok Creator Fund – Oakley likely earns a sizable income from TikTok’s Creator Fund, which pays creators based on views and engagement. Top creators can earn up to $50,000 per month.
- Sponsored Content – Sponsored posts and brand deals are a huge money maker. Oakley has partnered with Fashion Nova, American Eagle, and more. These deals can pay anywhere from $10,000 to $100,000.
- YouTube – Oakley also earns ad revenue from her YouTube channel, which has over 700k subscribers. This can bring in an additional $3k to $60k per month.
- Merchandise – Oakley sells merch like hoodies, phone cases, and other items. Merch provides passive income from each sale.
As her follower count and engagement continues to grow, so do her earning potentials on social platforms. But how did she get her start?
Her Early Beginnings on Musical.ly
Oakley Rae first joined the social media scene in 2016 on the platform Musical.ly, which later became TikTok. She started off making typical lip-sync and dance videos as a teenager.
While it took some time to build a following, Oakley’s fun and bubbly personality allowed her to connect with viewers. Her account grew steadily to over 200k fans.
Switching to TikTok and Finding Viral Fame
When Musical.ly was rebranded to TikTok in 2018, Oakley seamlessly made the transition. She leveraged her existing follower base and started creating original comedy sketches, relatable content, and trendy dance videos.
In 2019, her account really took off when one of her comedy videos went viral, gaining over 3 million views. This helped skyrocket her follower count to over 1 million followers in just a few months.
Suddenly, Oakley Rae became a sensation on the rapidly growing platform. She started gaining an average of 100k new followers a day at the peak of her viral popularity.
Collaborating with Big Brands in the Early 2020s
As Oakley’s audience grew into the millions, major brands took notice. She began collaborating with recognizable brands like Fashion Nova, Burger King, BooHoo, and Macy’s.
These brand sponsorships opened up a lucrative new income stream. Depending on the brand, Oakley can make anywhere from $10,000 for a single video to over $100,000 for a full campaign.
Some of her biggest collaborations so far include:
- A Fashion Nova nationwide campaign across social media.
- Promoting the American Eagle x Cheetos collection.
- Featured in an Uber Eats ad singing along to their jingle.
- Posting comedy skits for Chipotle’s TikTok account.
Oakley’s mix of humor, self-deprecation, and spontaneity make her an in-demand influencer for Gen Z focused brands.
What’s Oakley Rae’s Net Worth in 2023?
As of 2023, estimates place Oakley Rae’s net worth between $500,000 to $1 million.
In just a few short years, she’s managed to turn her creativity and charisma into a fortune. She shows no signs of slowing down, consistently growing her audience and working with ever bigger brands.
At just 23 years old, Oakley Rae’s net worth will likely continue rising exponentially if she plays her cards right. She has all the makings of becoming a multi-millionaire global superstar.
But exactly how much does Oakley Rae make? Let’s look at the estimated earnings from her various income streams.
Breaking Down Oakley Rae’s Income Sources
Here’s a deep dive into how much Oakley likely makes from her various endeavors:
TikTok Earnings
With 17.6 million followers and over 728 million likes, Oakley earns big from the TikTok Creator Fund.
- Estimated per TikTok post: $2,000 – $35,000
- Monthly earnings: $40,000 – $150,000
As her views and engagement grow, so will her potential TikTok income.
Sponsored Content Deals
Sponsored posts and brand partnerships are Oakley’s biggest money makers.
- Estimated per sponsored TikTok: $10,000 – $100,000
- Multi-post/campaign deals: $50,000 – $500,000
Top creators like Oakley can command 5 to 6 figures for brand promotions.
YouTube Earnings
With 787k YouTube subscribers, Oakley also earns ad revenue from her videos.
- Estimated per video: $2,000 – $10,000
- Monthly earnings: $5,000 – $60,000
YouTube provides Oakley with another steady income stream.
Merchandise Sales
Oakley’s merch store earns her passive income from items like graphic tees, hoodies, phone cases, and other accessories.
- Estimated profit per item sold: $5 – $20
- Total merchandise earnings: $25,000+ per year
While smaller than her other incomes, merch still provides a nice chunk of change.
Oakley Rae’s Net Worth Compared to Other TikTok Stars
So how does Oakley Rae’s estimated net worth stack up against other top TikTok creators? Here’s a quick comparison:
- Charli D’Amelio – $20 million
- Addison Rae – $8 million
- Spencer X – $7 million
- Dixie D’Amelio – $3 million
- Michael Le – $2.5 million
- Oakley Rae – $500,000 – $1 million
While Oakley has amassed impressive wealth so far, she still has a way to go to catch up with TikTok’s highest earners like Charli and Addison.
But if she continues her phenomenal growth rate, she could easily reach the multi-million dollar mark in the next few years. Oakley Rae is definitely one of TikTok’s rising stars to watch.
Frequently Asked Questions About Oakley Rae’s Net Worth
Oakley Rae’s wealth and income can be confusing to pinpoint. Here are answers to some common questions:
How Much Does Oakley Rae Make Per TikTok?
She can make anywhere from $2,000 to $35,000 per post, depending on views, likes, shares, engagement and sponsorships. As her popularity grows, her earnings per TikTok will rise.
What is Oakley Rae’s Salary?
While her income fluctuates, Oakley likely earns around $250,000 to $500,000 in salary from her various channels. This includes TikTok, sponsored posts, YouTube, merch and more.
What Brands Does Oakley Rae Work With?
She’s partnered with huge brands like Fashion Nova, American Eagle, Uber Eats, BooHoo, Burger King, Chipotle, Macy’s and more.
Is Oakley Rae a Millionaire?
Not yet, but she’s on track to be a millionaire in the next few years if she continues at her current growth. Her estimated net worth is currently around $500,000 to $1 million.
How Does Oakley Rae Make Money on TikTok?
She earns income from TikTok’s Creator Fund based on views and engagement. Sponsored brand deals also provide large paydays.
The Future Looks Bright for Oakley Rae
At just 23 years old, Oakley Rae has already built an impressive net worth between $500,000 to $1 million. And given her rapid success, she has the potential to be the next TikTok creator to reach multi-millionaire status.
If she can continue leveraging her infectious personality to captivate her audience, collaborate with more global brands, and expand her revenue streams, Oakley’s net worth will likely keep rising dramatically.
Oakley Rae has proven she has both the social media acumen and business savvy to make it big. Her future earnings and net worth numbers will be exciting to follow over the coming years. The possibilities seem endless for
